About TargetFocus
Bill Cullo, Principal of
TargetFocus, LLC.
Since 1992, when I started in market research, there is not much I haven't
encountered. So while TargetFocus is a new company, at the helm is a steady and experienced market research professional who has seen and done most everything there is in the business.
Real simply, I love what I do. Moving forward, as TargetFocus is a new company that means I am:
- Excited by establishing new, high-quality client relationships versus just adding a name to a client list
- Focused on providing actionable research findings versus simply handing off a pile of meaningless numbers
- Committed to working with clients I can be most passionate about
- Dedicated to identifying positive client relationship processes that fit clients versus pre-existing model the firm has established
It’s been my experience that pure luck is a rare commodity in business. Rather, luck, as has often been said, is where preparation meets opportunity.
I’ve dedicated my professional life to being prepared. If I’m lucky enough to be given the opportunity to show what TargetFocus can do for you great things will follow.